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Neon hues have a matte finish—complete with the packaging.
April 4, 2011
By: TOM BRANNA
Editor
Zoya released a unique finish for Summer 2011, Mod Matte. According to the company, the nail polish is intended to be worn with a base coat, but not a topcoat or speed dryer of any kind for its full effects. Colors include Mitzi (neon yellow), Lolly (neon pink) and Phoebe (neon blue). The polishes are even packaged in matte frosted bottles for the full effects of matte-ness. The marketer posted a fun little video to showcase the new colors on its website. More info: www.zoya.com/conten...
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